bd2 have been selected, by Liverpool based Bullen Healthcare Group, as their creative marketing agency following a three way pitch. We were initially asked to develop a marketing concept and message to support the launch of a new and unique combined home delivery service. Collateral produced included a Welcome Pack, press ads for various industry journals, promotional items and direct mail pieces. We have since supported Bullen by designing various home delivery service communications for Discharging Nurses, Pharmacies and Patients and most recently we have designed both male and female brochures with medical illustrations along with exhibition banner stands in support of their new range of male and female prescription urology products.
Alastair Demick, National Marketing & Internal Sales Manager at Bullens comments:
“It was important that the creative for the launch of the new service was impactful but also unique to reflect the innovative nature of the service it was supporting. Advertising in our industry is sometimes guilty of including the odd cliché, so we needed our message to be fresh, loud and clear. bd2 understood this requirement and produced a solution that not only stood out from the other agencies, but clearly reflected the virtues of the service that we provide. We continue to use bd2 to provide us with design and marketing collateral and I’m delighted with the excellent creative we’ve received – which remains cliché free!”
